#Rebrand February 9

We may earn money or products from the companies mentioned in this post.

For February 2024 several of us will be participating in the “30-Day RE Coach4aday Challenge”. The challenge involves utilizing a word that includes the prefix Re. Today my word is REBRAND.

This morning, as I brushed my teeth, a curious question raced through my mind. I found myself staring at my tube of Crest Toothpaste, pondering whether the logo adorning it was the same as it was in the 1960s. Had Crest undergone a logo rebrand? Today’s post serves as an answer to that very question.

Rules of the Challenge

Organizing the 30-Day RE Coach4aday Challenge involves performing, writing, or sharing about an event that captures the essence of the prefix. connections.

Here is how to participate.

1. Identify what word that uses the prefix RE you choosing for the day. It is okay to repeat words.
2. Describe or share how you accomplished utilizing that word.
3. Do this daily for 30 Days posting on social media with the hashtag #Coach4adayChallenge

February 9-Crest Logo

Researching today’s logo question, I discovered a very helpful website called 1000 Logos

Cutting straight to the chase regarding the rebranding of the Crest logo: yes, indeed. Since its inception in 1955, Crest has undergone six different logo iterations, culminating in the present year of 2024. For those unaware, this toothpaste brand is a member of the Procter & Gamble family. Below, I present the six logos that have graced the product over the years.